Thursday, March 15, 2018

WWDC Starts June 4, MacBook Air and iPad Pro Rumors, Siri's 'Squandered' Head Start - MacRumors

We predicted the dates a month ago, but it's now official: Apple's annual Worldwide Developers Conference will be held June 4–8 at the McEnery Convention Center in San Jose, California. The keynote on Monday, June 4 should give us our first looks at iOS 12, macOS 10.14, watchOS 5, and tvOS 12, and perhaps some hardware announcements as well.

The remainder of the week will consist of sessions and labs for developers, and tickets for the whole week are priced at $1599 and distributed via a lottery system. Students and STEM organization members can apply for one of 350 scholarships covering a conference ticket, hotel, and one year of membership in Apple's developer program.
 
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Popular Stories Mar 15, 2018
New Entry-Level Mac Notebook Expected to Adopt Retina Display, Likely Launch at WWDC in June
We've been hearing rumors about an updated MacBook Air for a few weeks, and DigiTimes has now weighed in with its own claim that Apple is indeed preparing a new entry-level notebook. According to the report, which seems to leave open the question of whether this will be a MacBook or MacBook Air, the new notebook is said to include a Retina display and be priced around the same level as the current MacBook Air. DigiTimes says LG should begin supplying the new Retina display panel next month with mass production on the machine starting in late May or early June, setting up for a likely debut at WWDC.
 
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Chinese Report Expects 11-Inch iPad Pro at WWDC, No New iPhones Until Second Half of 2018
A new report from Taiwan's Economic Daily News claims that Apple is planning to launch a new 11-inch iPad Pro at WWDC in June, building upon previous rumors of new iPad Pros with Face ID and no home button. This is the first time we've heard about a specific display size for the new iPad Pro, and it makes sense that it could be a bit larger than the current 10.5-inch model as the removal of the home button would allow for a larger display in the same form factor.

Beyond the iPad Pro, the report also says no new iPhones are expected until the second half of the year, disputing other reports that Apple might launch an "iPhone SE 2" sometime in the next couple of months.
 
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Former Apple Employees Reflect on Siri's 'Squandered Lead' Over Amazon Alexa and Google Assistant
A new in-depth report from The Information takes a look at Siri and how Apple has "squandered" Siri's lead over Amazon's Alexa and Google's Assistant. According to several former Apple employees who were involved in the Siri project, Siri's development was rushed and subject to internal debate over what Siri should be and what the pace of updates and improvements should be. The Siri team reportedly wasn't even informed of the HomePod's existence until 2015, several years after Apple started prototyping smart speakers.

A separate interview with Siri co-founder Norman Winarsky last week revealed his disappointment that Siri has fallen short of where he predicted it would be at this point. Winarsky notes that Apple has taken Siri in a different direction than its creators had envisioned, with Apple "probably looking for a level of perfection they can’t get."
 
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Third Report Says Apple's AirPower Charging Mat Will Launch in March
We're halfway through March, but we're still seeing reports claiming Apple's wireless charging mat is going to debut this month. A new report from DigiTimes is the third claim of a March introduction, so we'll be keeping an eye out for any signs of an imminent launch. It's possible Apple could be planning a March media event to cover an assortment of rumored hardware announcements, but if AirPower is the only product ready to go at this point it will likely launch in a quieter fashion via a press release.
 
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Video Comparison: Samsung Galaxy S9 vs. iPhone X
Samsung's new flagship Galaxy S9 phone launched this week, but we got our hands on it early and have been taking a look at how it compares to the iPhone X. Our first video was a general first impressions overview, and we followed that up with a focused comparison between Apple's Animoji feature and Samsung's similar AR Emoji.

While the Galaxy S9 doesn't have the same 3D facial recognition seen on the iPhone X with its TrueDepth camera system and Face ID, it sounds like Samsung might come closer to replicating Face ID in next year's Galaxy S10. 
 
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